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Monthly archives

President Obama’s weekly address

President-elect Obama has just announced that the weekly address will no longer be shown on television. Instead, the address will air on the radio and be posted immediately on YouTube.

These talks originated with FDR and were called “fireside chats”, and every president since then has done them, either on the radio or on television. Posting them immediately on YouTube will allow a greater audience to hear the remarks, and to respond, as long as they keep the comments turned on. It will also allow for others to reference the speeches easily, in order to spread the message or address a…

MySpace goes Primetime

MySpace is sweetening the deal, yet again.

They are adding a Primetime Application, and with it comes every video currently on Hulu.

Once the app is added to and embedded in a profile, then the app can show all the videos on Hulu, MySpace originals, and videos from more than 150 licensed content partners.

The videos can be nicely expanded to full-screen and shared with friends. There’s an improved microsearch for all the videos on MySpace that can filter by category (film, TV, original, partner, etc) and an A-Z directory for the indecisive viewer who wants to casually browse (that would be me). Here’s…

Google adds video chat

Today, Google also announced that video is an option for chatting. It works with the regular chat services and has many options, such as popping out the video window so you can continue working while chatting.

Here’s what you’ll need to get started:

  • Download the Gmail voice and video chat plug-in, quit all open browser windows, and install the plug-in.
  • Sign in to Gmail.
  • In the Chat section of your Gmail, select the contact you want to call. If they have a camera icon next to their name, you can make a voice or video call to them; just click Video & more.

If your friend…

YouTube for Kids

Monitoring what your kids watch - especially on the internet - is difficult to do.

Totlol is a community-moderated video website powered by YouTube that is designed specifically for children. All videos are submitted, screened and rated by parents.

Here is how this site is community-moderated:

Extensive Twitter Overview

For those of you who are curious about Twitter but have not yet dipped your toe in the water, here’s an extensive video piece by EpicFu compliments of chris brogan. The video doesn’t just focus on twitter, it highlights the many tools and functions around the platform including search, content tracking and the like. The video is ten minutes long, the first half is on twitter.

By the way…digital pivot is now on twitter. Follow us.

Viral Confessions

Marketers try way to hard to create so-called viral marketing. There’s not much to be said, the video speaks for itself…

Olympic Media Convergence: Closing Thoughts

Okay, I admit, I’m a hopeless junkie for the athletic excellence of the Olympic games – summer and winter. But Beijing 2008 should have excited even those media and new media junkies the least interested in athletics. NBC’s standard setting closing credits video montage alone was a must see for any video editor. But most significant was how NBC’s multi-platform presentation combined broadcast, cable, Internet, video-on-demand, and pay-per-view while also delivering video as it was captured in Beijing to three screens: TV, PC, and smartphone.

The many promises of digital new media are incalculable. But its gold medal event can’t happen without more advanced technologies. So…

Video For PowerPoint

Everyone who has tried to work with video in PowerPoint know it’s a nightmare. Recently, I had a problem getting a .wmv (Windows Media Video) to play in PowerPoint 2003. I imported the file, clicked the slideshow and could only hear the audio.

You would think a Windows file would play in a Microsoft product, but hey, it is Microsoft. I did find this helpful tip: 

  • Import the original .wmv file in Windows Movie Maker.
  • Drag it to the timeline.
  • Export it back out as a .wmv file again.
  • Import the file into a PowerPoint slide and play the slideshow.

Viola! Weird, but it works! 

Craig Myers is a Multimedia Specialist II with…

You Suck at Photoshop: What we can REALLY learn from it

It’s possible to learn some handy graphic design tips from the Webby Award winning online video series You Suck at Photoshop. But You Suck, from creators Matt Bledsoe and Troy Hitch, teaches entertainment and advertising creatives a lot more about how to tell a story in the online medium.

As story, Donnie Hoyle’s tortured tutorials involving the use of the cloning tool and the horrible breakdown of his marriage is brilliant.

That’s because it shows us what elements are most important for telling a good story on the web:

  • First-Person Point-of-View: Donnie talks right at us. This is completely one man’s life. Narrow focus.
  • Specific World: You…

Viral Marketing: A Tutorial

I just stumbled upon this video produced as a marketing piece by vm-people of Germany. Now, hold on to your tube socks. It’s about to get all kinds of meta in here:

The clip below is viral marketing about viral marketing.

Blowing my mind, man!

Sure, it’s not ground-breaking, but it’s a fun little piece and I bet it drummed up some business for them.

(Ok, I admit it. I only like it because the music is fun and so easy to bob your head back and forth to. Sue me.)