Nintendo has launched a new campaign for the new game Wario Shake It. The game takes advantage of the Wii’s unique motion sensing game play and that message is demonstrated throughout the digital campaign. Nintendo does a great job of carry the experience through to a youtube page that gets destroyed and into a microsite for the game. On the site, you need to click and shake items to navigate to areas of the site.
It’s an interesting campaign that leverages the unique game play outside of the game itself. What do you think? Nice integration of the game concept into the campaign…
Her name is Emily.
Well, actually I don’t know ‘her’ name but the article says that it’s Emily! and by sweet god they sure did a number on her. I love animation, in any form possible, computer generated or oldschool hand drawn, I have great respects for the artists who work night over night making something out of nothing. I know it’s not an easy task to draw or animate and to make it look real has always been a challenge for any animator.
So, what do we have here today? basically the best lifelike animation I have seen in a long…