I am impressed with both presidential candidates use of interactive marketing.  I’ve been gathering information to place my vote in the upcoming election and I’ve seem numerous improvements in the marketing tactics since the previous election.  I have noticed an increase in email communications, videos, blogging, and webcasts.  It will be interesting to see how these marketing tactics affect the young voter turnout and how effective the candidate’s message was within their campaign strategy.  I guess the world of interactive marketing is progressing, if old men and women in Washington are using it!

Article Tags: marketing | message | tactics

Filed under: Election, Graphic design, Interactive, Interactive design, social media